DePaul University Athletics
DePaul Renews and Expands Partnership with Paciolan
4/7/2026 10:00:00 AM | ATHLETICS, EXTERNAL OUTREACH
CHICAGO – DePaul Athletics has renewed and expanded its partnership with Paciolan, continuing its investment in ticketing technology and business operations that support both the fan experience and the department's long-term growth.
As part of the expansion, DePaul will modernize its Wintrust Arena virtual venue, deploy a new data and analytics platform, and further enhance ticket-scanning technology. Together, these updates will help the department better serve fans, strengthen ticket operations, and support revenue growth.
The renewed agreement is part of DePaul Athletics' broader focus on bolstering its internal business operations and growing the self-generated revenue needed to compete in today's college athletics landscape. Investments in data infrastructure and ticketing technology have helped modernize the department's sales strategy, allowing the DePaul Ticket Office to take a more informed and strategic approach to fan engagement and revenue generation.
"This partnership helps us continue building a more modern and efficient operation that benefits both our fans and our department," said DePaul Associate Vice President and Deputy Athletics Director Taylor Stapleton. "By investing in better technology, data warehouse capabilities, and better processes, we can create a stronger ticketing experience and generate the resources needed to support the future of DePaul Athletics."
With stronger data and analytics tools in place, DePaul will have a clearer view of fan behavior, engagement, and ticket sales trends. That insight will help the department better understand its audience, improve outreach, and make smarter decisions across its ticketing operation. Behind the scenes, these tools will also create a more efficient process and help build additional support for Blue Demon student-athletes.
The renewed partnership comes as DePaul Athletics continues to build momentum in fan engagement and ticket sales. During the 2025–26 seasons, the department recorded revenue growth in every ticketed sport—men's basketball, women's basketball, and women's volleyball—for the third straight year. Men's basketball also posted the largest year-over-year increase in conference-game attendance in the BIG EAST, while DePaul student attendance increased 118% year over year.
"DePaul isn't waiting around – they're making a deliberate investment in data and analytics," said Paciolan President Brendan Lynch. "Paciolan IQ will deliver advanced capabilities to drive revenue and elevate operations. We're excited to support DePaul in what they're building and help them realize success by leveraging new intelligence tools and embedding dedicated analyst resources as an extension of their team."
Paciolan has been the official ticketing partner of the Blue Demons since 2013.
FOLLOW THE BLUE DEMONS
For all the latest information on DePaul Athletics, visit DePaulBlueDemons.com. For up-to-the-minute updates, follow the Blue Demons on Twitter, Instagram and Facebook.
ABOUT DEPAUL ATHLETICS
DePaul's 15 intercollegiate athletic teams compete in the NCAA Division I, BIG EAST Conference. DePaul University began sponsoring athletics teams in the early 1900's, with intercollegiate athletics coming to fruition in the 1920's. Legendary coach Ray Meyer helped put DePaul on the map in the 1970's as the men's basketball program helped elevate the university to national prominence. Through a bold new vision for the future, DePaul Athletics looks to become the premier program in the BIG EAST Conference through a focus on winning championships with integrity, building champion students through education and intentional development, and serving as a visible ambassador for DePaul University and the Chicago community. DePaul Athletics has a storied tradition and is uniquely positioned to support the university's mission and commitment to academic excellence, real-world experience, community engagement, and systemic change. Further, the department is steadfast in its commitment to grow the university's national exposure and enrollment.
About Paciolan
Paciolan, a LEARFIELD Company, is a leader in ticketing, fundraising, marketing, analytics, and mobile solutions with over 40 years of experience serving more than 500 live entertainment organizations. Paciolan's technology enables the sale of more than 120 million tickets per year by powering over 165 college athletic programs, more than 100 professional sports and arenas organizations, 75 performing arts venues, and several regional ticketing partners who serve hundreds of venues. Learn more at Paciolan.com.
As part of the expansion, DePaul will modernize its Wintrust Arena virtual venue, deploy a new data and analytics platform, and further enhance ticket-scanning technology. Together, these updates will help the department better serve fans, strengthen ticket operations, and support revenue growth.
The renewed agreement is part of DePaul Athletics' broader focus on bolstering its internal business operations and growing the self-generated revenue needed to compete in today's college athletics landscape. Investments in data infrastructure and ticketing technology have helped modernize the department's sales strategy, allowing the DePaul Ticket Office to take a more informed and strategic approach to fan engagement and revenue generation.
"This partnership helps us continue building a more modern and efficient operation that benefits both our fans and our department," said DePaul Associate Vice President and Deputy Athletics Director Taylor Stapleton. "By investing in better technology, data warehouse capabilities, and better processes, we can create a stronger ticketing experience and generate the resources needed to support the future of DePaul Athletics."
With stronger data and analytics tools in place, DePaul will have a clearer view of fan behavior, engagement, and ticket sales trends. That insight will help the department better understand its audience, improve outreach, and make smarter decisions across its ticketing operation. Behind the scenes, these tools will also create a more efficient process and help build additional support for Blue Demon student-athletes.
The renewed partnership comes as DePaul Athletics continues to build momentum in fan engagement and ticket sales. During the 2025–26 seasons, the department recorded revenue growth in every ticketed sport—men's basketball, women's basketball, and women's volleyball—for the third straight year. Men's basketball also posted the largest year-over-year increase in conference-game attendance in the BIG EAST, while DePaul student attendance increased 118% year over year.
"DePaul isn't waiting around – they're making a deliberate investment in data and analytics," said Paciolan President Brendan Lynch. "Paciolan IQ will deliver advanced capabilities to drive revenue and elevate operations. We're excited to support DePaul in what they're building and help them realize success by leveraging new intelligence tools and embedding dedicated analyst resources as an extension of their team."
Paciolan has been the official ticketing partner of the Blue Demons since 2013.
FOLLOW THE BLUE DEMONS
For all the latest information on DePaul Athletics, visit DePaulBlueDemons.com. For up-to-the-minute updates, follow the Blue Demons on Twitter, Instagram and Facebook.
ABOUT DEPAUL ATHLETICS
DePaul's 15 intercollegiate athletic teams compete in the NCAA Division I, BIG EAST Conference. DePaul University began sponsoring athletics teams in the early 1900's, with intercollegiate athletics coming to fruition in the 1920's. Legendary coach Ray Meyer helped put DePaul on the map in the 1970's as the men's basketball program helped elevate the university to national prominence. Through a bold new vision for the future, DePaul Athletics looks to become the premier program in the BIG EAST Conference through a focus on winning championships with integrity, building champion students through education and intentional development, and serving as a visible ambassador for DePaul University and the Chicago community. DePaul Athletics has a storied tradition and is uniquely positioned to support the university's mission and commitment to academic excellence, real-world experience, community engagement, and systemic change. Further, the department is steadfast in its commitment to grow the university's national exposure and enrollment.
About Paciolan
Paciolan, a LEARFIELD Company, is a leader in ticketing, fundraising, marketing, analytics, and mobile solutions with over 40 years of experience serving more than 500 live entertainment organizations. Paciolan's technology enables the sale of more than 120 million tickets per year by powering over 165 college athletic programs, more than 100 professional sports and arenas organizations, 75 performing arts venues, and several regional ticketing partners who serve hundreds of venues. Learn more at Paciolan.com.
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